In industries such as the air-conditioning, which are undergoing rapid developments, manufacturers should continuously optimize their product designs. Also presence of rivals and customer preferences changing has made this matter an inevitable priority. The Research and Development Unit, sometimes referred to as R & D, is the department responsible for these kind of activities in companies.
In Sarma Afarin, since 2001, the R & D unit has been officially included in the organizational chart. The main objective of this department is to explore new possibilities, increasing absorptive capacity and finding new procedures for improving quality.